Commun.it is a social media listening and publishing platform that I love because it allows users to dive deeper into their relationship with audience members from right inside the application.

Want to know how many times some has liked your Facebook post or retweeted a status update? It’s right there in their profile. Want to analyze why Commun.it recommends that you unfollow someone? Review when they last posted to that account, a month ago? Sorry Charlie, they’re fish bait now.

In this first review of Commun.it, I show you around some of the best functions: From how to set up campaigns to why the app’s pop-up and light-box bios windows of your audience members can help you make better decisions about how to grow your audience and reach potential clients.

Are you a Commun.it user? If so, I want to hear from you. What’s your favorite feature? What can’t you live without?

by Ed Carpenter — Contact me for help with your content strategy.